Amar Krishna Jha
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direct response Archives - The #ClickToCash Guy of Digital Marketing- Amar krishna Jha

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Tag Archive - direct response

direct response is better than branding

Branding doesn’t work for most businesses. This is what works

Branding only works for cash RICH businesses.   It’s not the right thing if you are a small or mid-size business.   Branding needs constant ad budgets.   It means waiting for months with no guarantee people will buy from you. People will often mail postcards, run ads, and manage campaigns that are just designed to get some visibility for their name.   It sure gets you visibility but sales?…

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