Amar Krishna Jha
Da Miracle
16/2E, Dover Terrace
P.O. Box: 700008
kolkata, West Bengal
Digital Marketing Consultant Trainer, Kolkata, India

Amar

#DigitalMarketing ‘PRACTITIONER’ Consultant helping industry leaders scale revenues through Training & Audits. Pareto’s 80/20 rule fan.
Hyper-Focused To GIVE The Most Compelling #DigitalMarketing Solutions That Turn #ClickToCash. Say Bye To Your Marketing Worries.

Fame vs Rich

A few years ago I was doing some research on Hollywood, to pass time, had few interesting links open to amuse me. There was this article about top 100 Hollywood entertainers that caught my attention. How much they earn, what they do to earn it, the Hollywood pay gap and so on. Do you know Siegfried and Roy? It’s a very famous duo – two guys and a tiger –…

Read more 6 Comments

Social media prospecting tip

I have noticed most digital marketers trying to find popular FB groups on DM. It’s true even for blogs. DM blogs are consumed mostly by DM guys. But this is what you need to do if you are looking to find your prospects on social media 1️⃣ Find groups of people that fit your ideal client. Helps if you have a niche & you must have it in today’s time…

Read more Leave a comment

why email open rates dont matter

Email “open rates” are more unreliable than Apple maps

I happened to visit one of my old e-comm clients and the manager in charge of digital bragged about high open rates on their emails. Maybe he wanted to score good in front of the owner, maybe he has been taught “open rates” are one of the important metrics for email. So I asked, then why do you need me for fixing your email campaigns? He replied we aren’t getting people buy…

Read more Leave a comment

free digital marketing courses with certificates

FREE digital marketing resources & courses for learning

Digital marketing certificates one should own as a marketer Google AdWords search advertising certification   The focus here is on creating and optimizing search ad campaigns across the search network (primarily search engine). It involves using tools like Keyword tools, targeting tools, bidding and budgeting tools. https://support.google.com/partners/answer/3153810?hl=en   Display advertising certification Display ads are the building blocks to meet initial branding goals. This covers how to reach different types of audience…

Read more Leave a comment

Find your niche to work with high-margin, super-happy clients, and build a tribe of loyal, raving fans for your business.

My best friend said: “The Digital Marketing Audit”  is so uncrowded it’s almost lonely!” Now being lonely in personal life sucks but in professional life, it’s a dream come true.  Essentially, a niche is the industry you will be in and the types of products you will sell; it’s what you specialize in. For example, Whole Foods Whole Foods goes beyond groceries to reach nutritionally aware consumers who will likely…

Read more Leave a comment

Your website url sucks

Your website url sucks! It sucks your money, your time, your attention and your energy. It is not about the advanced stuff like UX/UI, content, SEO, creative banners or videos. It sucks because it’s not about your visitors, it’s about YOU. This is truer for personal websites people are making. It starts from the url. A website like [your-name].com SCREAMS -“ME”, don’t get into that trap. I get it, you are trying…

Read more One Comment

direct response is better than branding

Branding doesn’t work for most businesses. This is what works

Branding only works for cash RICH businesses.   It’s not the right thing if you are a small or mid-size business.   Branding needs constant ad budgets.   It means waiting for months with no guarantee people will buy from you. People will often mail postcards, run ads, and manage campaigns that are just designed to get some visibility for their name.   It sure gets you visibility but sales?…

Read more 2 Comments

phone freezed

My phone has FREEzed but I am FREE…

I want to make a confession that I have actually never made before in public or person. And be free of this guilt by taking it off my chest And Free from staring at the screen while commuting. Free from the tyranny of expecting that important call from my clients & prospects. Free from neck arching down constantly. Free from dealing with tons & millions of WhatsApp group messages (exited…

Read more 2 Comments

I called. You didn’t answer. Please open this quickly.

Hey, the idea of using this headline was ONLY & ONLY to get your attention. I know you probably get a lot of links from your fans on social media every day, but I thought I would chip in as I’d really love to give you few great tips on the subject line of your emails. And now that I have your attention let me quickly give you the best…

Read more 5 Comments